Escort agency guide to setting up Google Analytics

You might have someone to look at this for you. You might have them analyse it and come back to you in order to tell you what you need to do. But did you know that it’s not that tough to use Google analytics for yourself…

Why you need Google analytics for your escort website

  • Find out how much traffic your website is getting (how many visitors)
  • Where your website visitors come from
  • Which websites refer traffic to your site
  • What pages are the most popular
  • How long your visitors stay on each page of your site
  • What content your visitors like the most

Google analytics can help you improve how you market your escort website. For example, when you can identify which pages of your site get the most visits and why, you can focus your efforts on creating more of what your visitors like. Hopefully this will generate more clients and make your phone ring a little more often!

So how do you get it?

You have to sign up for Google analytics first. It’s free and it’s easy, so you don’t need to worry about that. We’re showing you the very basics here and how they can help. If you don’t have a Google account, go along and get one. It’s useful for more than just your analytics!

Once you have a Google account, simply sign up for a Google analytics account. It’s very easy to do, and again it’s free. The onscreen instructions and Google’s very own tutorials are pretty good when it comes to this to be perfectly honest. But in order to get data from your website you’ll need to insert some simple code onto the pages.

Getting analytics on your site

First of all you will need to enter the website(s) you want to keep a track of. Google allow you to track several websites from one analytics profile. Once you have signed up, Google will ask you what you want to track: a website or a mobile app. You need to enter your website in this section. Once you’ve done this you need to click “Get Tracking ID”

This is because to get it all working, you have to enter a little code onto your site. Now this varies slightly for each site, but Google will give you the code; you just have to put it on your site. They advise you put the code on each page that you want them to track. It’s very important you do this in order to better understand the points we made earlier. There is no point in putting your tracking code only on your homepage, since you won’t be able to see how popular your content is on the rest of the site.  For an escort website you won’t necessarily need to track the progress of all your pages, but you can use your own common sense here.

Set some goals

The same with no matter what you do, setting goals is very useful for your business to succeed. Setting goals with Google Analytics is easy. For example, you could make it a goal to have people on your site for a certain amount of time, or perhaps for them to have clicked a certain number of pages or to sign up for a newsletter.

Make good use of the data

The most important thing about using Google analytics on your escort website is to make good use of the data it provides. By simply browsing your stats on Analytics, you will quickly begin to discover just how useful it can be to you.

We will be sure to publish more information about individual Analytics features in the future, so it’s a good idea to subscribe to our newsletter…

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